Category Archives: Website Content Strategy

Top 10 Reasons Not to Hire a Web Design Agency

Posted on January 7, 2012 by innovaxis

An excerpt: They think in terms of web design instead of website development They understand design, not your business They know consumer marketing, not B2B—this explains all the “branding” talk They expect you to do the heavy lifting by supplying … Continue reading →

Posted in SEO-Search Engine Optimization, Web Design, Website Content Strategy, Website Development | Leave a comment

ECM Keyword Searches: What Generates the Most Website Traffic

Posted on September 6, 2011 by innovaxis

I ran a search for the following keywords on the Google AdWords Keyword Tool and found the following monthly searches—vendors and resellers of document imaging and enterprise content management (ECM), take note for your website content and SEO strategies. Keep … Continue reading →

Posted in Digital Marketing, Document Imaging, Enterprise Content Mangement (ECM), Keywords, SEO-Search Engine Optimization, Website Content Strategy | Leave a comment

3 Critical Website Measures

Posted on April 29, 2011 by innovaxis

Every company knows they need a compelling website to stay competitive in the marketplace, but far too many spend little or no time tracking and evaluating the effectiveness of their website and online marketing campaigns. Over the last decade, our … Continue reading →

Posted in Website Content Strategy | Leave a comment